ABSTRACT: REIMAGINING THE ART OF DESIGN
Concept: Netflix Show Motion Rebrand
Role: Art Direction & Motion Design
Deliverables: TV Bumpers & Graphic Package
Tools: After Effects, Premiere Pro, Illustrator, Photoshop
What if Netflix’s 'Abstract' felt less like a classic documentary and more like a high-energy creative festival?
This concept reimagines the show’s broadcast identity for a younger, design-obsessed audience. Through collage visuals, bold typography, and fast-paced motion bumpers, the goal was to keep the viewer hooked between segments while celebrating creativity in its rawest form.
Note: Bumpers are the short 5-to-10-second animated clips played during TV broadcasts to transition smoothly between show segments.
